Click fraud is one in every of the foremost talked concerning problems moving advertisers on Google and different Pay Per Click (PPC) platforms. In keeping with Click Guardian $7.2 billion was lost to click fraud between 2016 and 2018. That’s a staggering quantity that numerous advertisers are losing to fraudsters and click on errors.
Google Ads is an upscale game if you twig wrong.
So, we have a tendency to figure you’re doing what you'll be able to to live the performance of your campaigns. however simply however are you doing that?